Meta Description – While this type of tag doesn’t impact search rankings, it does have a key role in SEO success - it tells search engines what your page is about in the form of a small summarization. Do not write in sentences, only keywords.Do not use underscores, commas or other punctuation.Separate your keywords using vertical bars.(Most important word to least important followed by brand name) The second word should relate closely to the first, and so on. The first word of your title tag should summarize your company the most.Include all of the keywords that you want to be ranked for.This is a great meta tag article with a checklist of important criteria to consider when writing a good title tag. If you’re using a website builder that has an SEO wizard, it takes care of the code part for you, which makes entering title tags much easier. Here’s an example of what it looks like in code: It’s also the text that appears in the tab of your web browser, and the big bold blue lettering in Google search results. Title – A title tag is the most prominent and concise way of telling search engines what your site is about. There are a few different types of meta tags you can use, which are listed below. To be even more specific, meta tags live in the HTML of your website - usually in the head of the page. Related: What is Metadata? And How Do You Use it to Benefit Your Brand? Search engines also assess the validity of your website by comparing your meta tags with the visible content on your page to make sure they are related. For example, If they see the following words in your code - sports, equipment, products, checkout, cart, baseball glove - they can deduce that your website belongs in search results for online sporting goods stores. Search engines use meta tags to determine what a website is all about. Meta is short for metadata, because they provide data about your website. Website users won’t be able to see them as they navigate your site, but search engines can see them, and that’s why they’re useful. In short, meta tags are words that are hidden in the code of your website. In recent years, there has been some negativity surrounding meta tags, but at the end of the day, they’re still firmly located in every good digital marketer’s tool belt. Meta tags are part of the fundamental building blocks of SEO. When web based companies want to rank high in Google search results, their best course of action is boosting SEO.

Meta name description